Insights & updates
Senior-led commentary on eCommerce growth — SEO, paid, email, lifecycle, and the monthly state of the channels.
Australia’s SMS Sender ID Register becomes mandatory on 1 July 2026, and it brings crucial changes for eCommerce brands. If your company sends marketing or transactional SMS under…
?️ ProSpeed Racing: A custom eCommerce solution that delivered a 7-figure month in month one - 34% revenue increase, 9% conversion lift, and 25x ROI. Read the full…
CLIENT SPOTLIGHT 17xROAS, 210% Increase in Email-Driven Conversions, 115% Increase in Sales Guitar Brothers had the products, the community, and strong demand, but their ads, website, and email…
High-growth eCommerce brands today don’t typically fail because of bad marketing or weak products. They stall because of a structural cash flow problem that almost no one talks…
Website design still matters for customer experience, but it’s rarely the main reason for a low conversion rate. The online retail market has clearly changed with AI integration…
?️Zambezee achieved 8.9x ROAS, 35% revenue growth YoY, and 3.2x AOV increase by restructuring campaigns around high-intent brands. ? DASH OffRoad: Exceeded the guaranteed 5× ROAS, achieving 23.2x…
The online retail landscape becomes more and more competitive every year. In 2026, it will be increasingly hard to secure organic traffic for most businesses as search engines…
As 2025 comes to a close, we’re reflecting on a year packed with change, innovation, and big wins. It was the year AI truly moved from a buzzword…
Black Friday and Cyber Monday 2025 have officially wrapped, and it’s time to summarise the results. Global BFCM sales smashed expectations, and LION Digital clients seized the moment…
CLIENT SPOTLIGHT From First Sip to Repeat Purchase Across Wine & Spirits, LION drives measurable growth through multi-channel strategies. Taylors Wines called LION “a fantastic partner… helping us…
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