Insights & updates
Senior-led commentary from the team — strategy, SEO, paid, email, lifecycle, and the platform updates that matter.
Introduction ALAN KENT: (00:00) JavaScript is commonly used to build modern websites to create richer, more engaging experiences for users. Javascript is also a common source of performance…
Introduction Lizzi: (00:00) It’s January, it’s 2023, it’s the new year. And what do we have for you today? It’s office hours, and it’s me. And some questions…
Intro MARTIN SPLITT: Why do SEOs give strange recommendations to us developers sometimes? MICHAEL KING: Why can’t the Google documentation be up to date? MARTIN SPLITT: Why won’t…
Introduction Lizzi: (00:00) Hello, hello, and welcome to the December edition of the Google SEO Office Hours, a monthly audio recording coming to you from the Google Search…
Black Friday and Cyber sales drove Australian online shopping in November 2022, making it hit a historical record with a +3% increase year-on-year (YOY) compared to November 2021…
The market’s competitiveness directly affects the intensity of Online Retailers’ search for additional ways to acquire new customers and upgrade the service for existing ones to retain them.…
The new Google Ranking System guide defines the relevant systems Google uses and the old ones that are retired and no longer in use to rank search results.…
Introduction ALAN KENT: (00:07) They say a picture is worth a thousand words. And there is no field where that is not more true than eCommerce . My…
Succeeding with engaging marketing activities in the holiday season assumes thoughtful planning of customer acquisition and retention strategies and their creative realisation. To help you get started, LION…
As the cost of paid media advertising has increased over the last 2-3 years of exaggerated eCommerce usage, we have seen Cost Per Clicks (CPC’s) rise at an…
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